Search engines -actually we have reached the point
where Google dominates the market. Go to them and look for the
ADD URL section. As I said before, be patient -they can
take some time to list you. Don't subscribe to services that
claim to get you listed with 500 search engines -most of the
others simply borrow from the major engines.
Once you have been listed, do
not send repeat requests for listing -better to check regularly
and only resubmit only if you disappear from the listings.
Advertising -personally I would avoid using paid
search engine submissions. However if you are in a hurry to promote
your site, or the commercial returns are great enough to justify
the expense, then there are a number available. Again, try to
concentrate on search engines that serve your geographic region.
Probably the best bet is to stick to Overture as it handles the
major search engines.
Alternatively I suggest bidding
for keywords -this way you can target traffic interested in your
subject. Try Google adwords -signifcant keywords can be expensive,
but it is still possible to bid for less obvious words at a reasonable
price.
